When it comes to winning instructions, stay alert and be creative

If you’re not measuring your success rate, it’s hard to improve it

Paul McNeive

In a tightening market, it’s clear that there will be fewer instructions for agents, architects and other professions this year. Vendors are paying more attention to getting the best value and results from their consultants and more jobs will be awarded following a competitive tender. So, what can firms do to improve their success rate?

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